TikTok is introducing a new feature that permits them to cut down on the amount of AI-made videos appearing in their streams. This initiative comes as the platform disclosed that it currently hosts more than 1 billion content made with AI.
Trial and Implementation
The new functionality is in a pilot phase over the coming weeks before a global release. This shift aligns with a rise in AI content, fueled by recent video-generation tools.
The Broader AI Trend
Studies have shown that almost 10% of the most rapidly expanding video streams on another major platform primarily display AI-generated videos. A significant portion of this content is considered “AI slop”, a label for inferior, factory-style content that is frequently absurd or dreamlike.
Our research shows that many people enjoy content produced via AI tools, including AI artwork to science explainers, and we want to offer the community the option to see more or less of that, based on their own preferences,” commented a company executive.
Scale of AI Content
TikTok announced that there are now over a billion videos on its app identified as artificially created. In total, in excess of 100 mn videos are uploaded to the platform daily, making clips made by AI a minor portion of its complete catalog.
Customizing Your Feed
Viewers will be able to reduce or increase the amount of AI content they watch by using the “manage topic” setting in the application and choosing AI-made media. Further subjects that are already be modified under the setting cover news, clothing, aesthetics, and movement.
Platform Guidelines
Its guidelines mandate creators to tag convincing artificially created content, and it forbids harmful AI impersonations of public figures or emergencies. Any believable artificial content that is without a tag can be removed under its terms of service.
Furthermore, the service will now attach an AI-generated watermark to content created with its own AI tools, or flagged by an industry-wide initiative for recognizing content made by AI. This measure is intended to stop users from trying to circumvent the disclosure requirement.
AI Literacy Programs
TikTok is additionally launching a two million dollar AI literacy fund for specialists and organizations to produce educational content about using AI responsibly. This program will benefit non-profit groups specializing in teaching computer science.
Platform Protection
The video-sharing app has supported its safety measures, following debate over intentions to make redundant a large number of safety staff in the UK. It is planning to reduce 439 jobs in its user protection department in its British office, with trade unions and digital protection specialists expressing worry that people are being substituted by automated systems.
A senior executive stated that staff-based oversight would remain essential, but AI can protect employees by filtering out the most graphic content before it is viewed by people. The company stated a 76% decrease in shocking and graphic content reviewed by content reviewers over the past year due to the use of its automated systems.
“We think that it’s essential to combine staff and AI to maintain a secure environment,” the official commented. “We’ll have humans as integral to the approach, but we also think it’s highly necessary to reduce exposure to unsafe media as quickly as possible, which is why a lot of the machine support is making a difference operate efficiently.”
